Tag: Visual Communication

Visual Perception and Branding

Creating Memorable and Impactful Designs Introduction: Unleashing the Power of Visual Perception and BrandingIn today’s hyperconnected world, where attention spans are fleeting and competition is fierce, capturing the hearts and minds of consumers has become an art form. One of the most potent tools in a marketer’s arsenal is visual perception and branding. By creating […]

6 Interesting Ways To Communicate With Your Packaging

Communicating with your packaging is an important aspect of brand marketing that can set your product apart from the competition. Packaging design is not just about protecting the product during transport; it’s also about creating an experience for the customer. Customers respond positively to packaging that is visually appealing, informative, interactive, and sustainable. Here are […]

Brushing Up on Style: The Hottest Home Paint Trends to Elevate Your Interiors in 2023

The first thing that catches attentions of our guests when entering our home is the how appealing the visual of our home is, I am sure that we all would agree that, the colors of the walls & furniture etc. Theses together play a crucial role in influencing what impression does this visual leaves on […]

How to Design a Greener Future: Supporting Earth Day as a Graphic Designer

As Earth Day approaches, people around the world are taking stock of their impact on the environment and looking for ways to make a positive change. As a graphic designer, you have a unique opportunity to support this movement and promote sustainability through your work. Whether you’re designing logos, packaging, or promotional materials, there are […]

Phulkari Pattern from a designer’s perspective

As we celebrate the vibrance of Baisakhi, a north Indian harvest festival, let me share something about Phulkari, a traditional embroidery style from Punjab. The Phulkari has influenced visual design in various ways. The intricate needlework and beautiful floral patterns of Phulkari have inspired designers to incorporate similar motifs in their work. The use of […]

Innovative Approaches to Visual Communication and Creative Thinking

VISUAL COMMUNICATION and CREATIVE THINKING are two essential aspects of modern design and communication. In today’s fast-paced world, effective visual communication can be the key to conveying a message quickly and effectively, while creative thinking can help in producing unique and innovative designs. Visual Communication refers to the use of images, graphics, and other visual […]